Every CRM vendor has a free tier. Most are brochures with a login: seat-capped, automation locked, AI locked, priced to push you onto a per-seat ladder. Plyto's free plan is the working product at starter scale, with an AI agent included from day one.
Brand-new businesses
First customers, first follow-ups, no budget line for software yet.
Startups pre-revenue
The system should exist before the spend does. Set it up free, grow into it.
Side businesses
Nights-and-weekends operations that still lose money when a lead goes cold.
Teams outgrowing the spreadsheet
Past the shared sheet, not ready for a three-figure monthly bill.
Before picking a free CRM, check five things: how many people can use it, whether it can capture leads on your site, whether you can email from it, whether any AI is included or locked behind the paywall, and what the first paid step costs. Most free tiers fail on seats and AI, and hide the upgrade math until you hit a wall. This page answers all five for Plyto, with the caps printed.
Contacts, companies, deals and pipelines, saved views, custom properties, tasks and notes. The exact product paid accounts use, capped at 100 contacts rather than cut down in features.
Your whole team works in it from day one. Plyto never prices per seat on any plan, so the free tier isn't a two-login demo.
Ask it to import a spreadsheet, clean a list, draft an email in your voice, or answer questions about your pipeline. The credit refreshes every month, free.
Hosted lead forms whose submissions become contacts automatically, and 100 email sends a month to work your list. A free CRM that can't capture or contact leads is a spreadsheet.
The five checklist questions, answered side by side:
| The typical free tier | Plyto | |
|---|---|---|
| Team seats | Two or three logins, then pay per user | Unlimited, on every plan |
| AI included | Locked to paid tiers | $10 of agent credit, refreshed monthly |
| Lead capture | Often a paid add-on | Hosted forms included, submissions become contacts |
| Email from the CRM | Capped hard or absent | 100 sends a month included |
| First paid step | Per seat, per module, discovered later | $49 flat for 1,000 contacts, printed here |
Free tiers change constantly, so compare current published limits. Plyto's are: 100 contacts, 100 email sends a month, $10 of monthly AI credit, unlimited seats, no card required.
What setting up on the free plan actually looks like:
Sign up with no card. The agent asks what you sell and builds your pipeline stages to match.
Import your contacts from a spreadsheet; the agent maps the columns and flags duplicates.
Put the hosted lead form on your site. Every submission becomes a contact with a deal attached.
Invite the whole team on unlimited seats and let the agent draft your first follow-up email for approval.
Yes. $0, no credit card, no trial clock on the free plan. The caps are 100 contacts, 100 email sends a month, and $10 of monthly AI credit. Automations, ad campaigns, and the website builder are paid features.
The one your whole team can actually use. Seat caps are the most common free-tier wall, and Plyto is the plan without one: unlimited users at $0. If you need more than 100 contacts free, HubSpot's free tier holds more contacts but caps seats and locks AI; our free HubSpot alternative page has the honest comparison.
Yes, the same agent paid plans use, with $10 of credit refreshed monthly. It imports and cleans data, drafts emails in your voice, and answers questions about your pipeline. Nothing sends or changes without your approval.
The next step is $49 a month for 1,000 contacts, then $149 adds automations, ad campaigns and SEO tools. Pricing is by contact count with unlimited seats on every plan, so the bill never scales with your headcount.
100 contacts, unlimited seats, AI included. No card.
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