Emergency plumbing is won on response time and almost nothing else. Plyto answers every lead the moment it lands, brings back the customers you served two years ago, and shows which ads produced completed jobs rather than phone calls.
Residential service
Emergency calls, drain work, and water heaters, where the first callback usually wins the job.
Commercial plumbing
Property managers and repeat accounts that deserve follow-up nobody has time to do.
Owner-operators
One van, no office staff, and a phone that rings while both hands are under a sink.
Companies buying leads
Paying for leads from several sources with no way to tell which ones actually turn into work.
Someone with water coming through a ceiling calls the first three plumbers on the page and books whoever picks up. That is the whole competition. Everything upstream of it, the ads, the listing, the reviews, exists only to get you into those three calls, and it is wasted if the call goes to voicemail. Then there is the other half nobody works: the hundreds of past customers who would happily call you again if anyone reminded them you exist.
Web forms, ad leads, and inbound webhooks land as contacts instantly, with the response you approved going out immediately. After hours it still goes out, with wording you wrote for after hours.
Ask the agent who you have not heard from in a year and it answers with a list. Ask it to draft a reactivation email and it writes one in your voice, for your approval, before anything sends.
Every click stays attached to the contact through the job, so you can tell which source produced revenue and which produced tire-kickers. Junk traffic gets called out by name instead of quietly averaging into the total.
Emergency calls and commercial accounts move through stages you define, so the property management contract that takes four months does not get lost behind today's burst pipe.
An example run, using the product as shipped:
9:40am, a form fill from a Google ad. The contact is created with the campaign attached and your after-hours reply goes out inside a minute.
You are on another job, so the agent has already put the job in the pipeline and created a task to call back.
Monday: you ask which weekend leads never got booked. Two names come back and the agent drafts a follow-up for both.
End of month: the report shows the emergency campaign produced 14 completed jobs, and that the second campaign produced 30 clicks and nothing else.
No. Keep your dispatch and invoicing software. Plyto handles the marketing and the lead: capture, instant follow-up, pipeline, reactivation, and the reporting that ties ad spend to work completed.
Any source that can send a webhook or a form submission lands as a contact with its source attached. Facebook and Google Ads connect directly, and the agent can run those campaigns for you once you approve them.
Plyto does not answer your phone. It captures the digital side and gives you a place to log calls, so a lead that came in by phone still gets follow-up and still shows up in reporting.
Plans start at $49/month with unlimited seats. Ad campaigns, automations, and SEO tools are on the Growth plan at $149/month. The free trial includes every feature and no card is required.
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